King's Hawaiian

This is the Legend of Hallowaiian. (Or how we cross-promoted with pineapples to sell in over 3000 displays with national reach and inspired Hawaiian Halloweens across social media.)

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Users could enter the promotion online or jump straight to recipes and party ideas on a Pinterest-inspired content page. 

My Mom, the incredible Jeanne Stoner, (Hi Mom!) got really into Hallowaiian and threw a party with all the neighborhood Moms. I was Mom-Famous for a couple hours while everyone carved pineapples and tried to win a trip to Hawaii. 

And this totally natural, not-cringe-worthy-at-all cooking segment was featured on The Daily Buzz.